Job Seekers Best Practices Online

(Personal Brand section landing page) Knowledge is the first thing that will separate you from all other job seekers who are using the Internet. Knowledge will help you stand out from the crowd. When it comes to genuine and true awareness of how to use the Internet for job searching, there is 100% validity in the old adage, knowledge is power. Let me share this power with you to help you create or fix your … Read more

Your Uniqueness and Your Personal Brand

(Personal Brand section landing page) In this blog post I help you identify and communicate your uniqueness as you create or fix the best possible personal brand for yourself. Uniqueness Cannot be Faked If you ask skilled and talented professional actors, they can assure you that uniqueness cannot be faked. You must be authentic. You must be genuine. Even though actors get paid for pretending to be someone else than who they really are, the … Read more

Your Character and Your Personal Brand

(Personal Brand section landing page) The ancient Greeks were right. Since the time of Aristotle, the word ethos in their language equates to the contemporary English word character. Welcome to the fifth installment in my series of blog posts about creating or fixing your personal brand. Since ancient times in Greece, person’s character was highly valued as one of the main ingredients in what today we call your personal brand. It is without doubt a … Read more

Writing Well for Your Personal Brand

(Personal Brand section landing page) The ability to write well is both a talent and a skill. I am convinced that creating or fixing your personal brand absolutely demands you need to demonstrate the skill of writing well (or else you will have to pay someone else to ghostwrite for you.) Here’s a secret I will share with you: You are born with talent. You can learn skill. Writing and Your Personal Brand I have … Read more

Your Personal Brand — Verbal Communication

(Personal Brand section landing page) The second element in creating or fixing your own personal brand concerns how you communicate–both verbally and in writing (online, in print, and anywhere else where you use text.) In this post I will start with a discussion of verbal communication: After I had gained the experience of teaching university-level public speaking classes for many years, I arrived at a surprising realization. Some people just are born with an innate … Read more