Interested in much more about this subject? Woody Goulart’s eBook is a personal, up-close story. Updated with new material in October 2021. Available exclusively for Amazon Kindle.
Also download for free Woody Goulart’s original primary research if you want an unbiased perspective on the subject of Boss Radio KHJ that you will not find anywhere else from any other writer: |
By design, the main focus of the Boss Radio format at KHJ was the music. In Los Angeles during 1965 when the new format was launched on KHJ, what singer/songwriter Joni Mitchell would later call âthe star-maker machineryâ was in full gear. A very high output of recording industry product in those days coincided with the arrival of the new format.
So many unforgettable recording artists were consistently producing and releasing new rock and roll music at that time. Their product was perfect for being showcased on Boss Radio KHJ.
The legacies continue into the present day of recording artists such as The Beach Boys, The Beatles, Cher, Marvin Gaye, Dianna Ross, The Rolling Stones, and Stevie Wonderâwhose songs were popularized on the new KHJ in the 1960s.
Here are the number one songs played on Boss Radio KHJ in the late 1960s after the station had become LAâs most popular station but before FM radio became the dominant medium for rock and roll music starting in the 1970s:
–1966–
Just Like MeâPaul Revere & The Raiders
These Boots Are Made For WalkinâNancy Sinatra
California DreaminââMamas & Papas
Soul And InspirationâRighteous Brothers
Bang BangâCher
Monday, MondayâMamas & Papas
When A Man Loves A WomanâPercy Sledge
A Groovy Kind Of LoveâMindbenders
Searching For My LoveâBobby Moore
Strangers In The NightâFrank Sinatra
Lilâ Red Riding HoodâSam The Sham & The Pharaohs
Summer In The CityâThe Lovinâ Spoonful
SunnyâBobby Hebb
Yellow Submarine / Eleanor RigbyâThe Beatles
You Canât Hurry LoveâThe Supremes
CherishâThe Association
Psychotic ReactionâCount Fiveâ¨96 Tearsâ? & The Mysterians
Iâm Your PuppetâJames & Bobby Purify
Good VibrationsâThe Beach Boys
Devil With A Blue Dress On &Good Golly Miss MollyâMitch Ryder & The Detroit Wheels
Iâm A Believer / Steppinâ StoneâThe Monkees
–1967–
Ruby TuesdayâThe Rolling Stones
Happy TogetherâThe Turtles
Then You Can Tell Me GoodbyeâThe Casinos
Thereâs A Kind Of Hush / No Milk TodayâHermanâs Hermits
Somethinâ StupidâNancy & Frank Sinatra
I Think Weâre Alone NowâTommy James & The Shondells
The HappeningâThe Supremes
GroovinââThe Young Rascals
Societyâs ChildâJanis Ian
Light My FireâThe Doors
The Oogum Boogum SongâBrenton Wood
I Was Made To Love HerâStevie Wonder
Canât Take My Eyes Off YouâFrankie Valli
All You Need Is Love / Baby Youâre A Rich ManâThe Beatles
San Franciscan NightsâThe Animals
Ode To Billie JoeâBobbie Gentry
The LetterâBox Tops
Apples, Peaches, Pumpkin PieâJay & The Techniques
Higher And HigherâJackie Wilson
How Can I Be SureâThe Rascals
It Must Be HimâVicki Carr
Expressway To Your HeartâSoul Survivors
I Say A Little PrayerâDionne Warwick
Different DrumâStone Poneys
I Second That EmotionâThe Miracles
Hello Goodbye / I Am The WalrusâThe Beatles
Boogaloo Down BroadwayâFantastic Johnny C
Itchycoo ParkâSmall Faces
–1968–
SpookyâClassics IV
Nobody But MeâHuman Beinz
Green TambourineâLemon Pipers
Love Is BlueâPaul Mauriat
The Dock Of The BayâOtis Redding
(Theme From) Valley Of The DollsâDionne Warwick
Mighty QuinnâManfred Mann
Young GirlâGary Puckett & The Union Gap
Cry Like A BabyâBox Tops
HoneyâBobby Goldsboro
A Beautiful MorningâThe Rascals
The Good, The Bad And The UglyâHugo Montenegro
Tighten UpâArchie Bell & The Drells
This Guyâs In Love With YouâHerb Alpert
Mony MonyâTommy James & The Shondells
Jumpinâ Jack FlashâThe Rolling Stones
Hurdy Gurdy ManâDonovan
Grazing In The GrassâHugh Masekela
Hello, I Love YouâThe Doors
Classical GasâMason Williams
People Got To Be FreeâThe Rascals
Born To Be WildâSteppenwolf
On The Road AgainâCanned Heat
Harper Valley P.T.A.âJeannie C. Riley
Hey Jude / RevolutionâThe Beatles
Girl WatcherâOâKaysions
Those Were The DaysâMary Hopkin
Magic Carpet RideâSteppenwolf
Love ChildâThe Supremes
StormyâClassics IV
For Once In My LifeâStevie Wonder
Lo Mucho Que Te QuieroâRene & Rene
I Heard It Through The GrapevineâMarvin Gaye
Soulful StrutâYoung-Holt Unlimited
–1969–
Crimson And CloverâTommy James & The Shondells
Everyday PeopleâSly & The Family Stone
You Showed MeâThe Turtles
MendocinoâSir Douglas Quintet
Baby, Baby Donât CryâMiracles
TracesâClassics IV
Indian Giverâ1910 Fruitgum Co.
Time Of The SeasonâZombies
DizzyâTommy Roe
Aquarius / Let The Sunshine Inâ The Fifth Dimension
More Today Than YesterdayâSpiral Staircase
HairâThe Cowsills
Oh Happy DayâEdwin Hawkins Singers
Bad Moon RisingâCreedence Clearwater Revival
Grazing In The GrassâFriends Of Distinction
Love Theme From Romeo & JulietâHenry Mancini
What Does It Take (To Win Your Love)âJr. Walker & The All Stars
Crystal Blue PersuasionâTommy James & The Shondells
My Cherie AmourâStevie Wonder
In The Year 2525âZager & Evans
Ruby, Donât Take Your Love To TownâFirst Edition
A Boy Named SueâJohnny Cash
Honky Tonk WomenâThe Rolling Stones
Sugar, SugarâThe Archies
Easy To Be HardâThree Dog Night
Hurt So BadâThe Lettermen
Oh, What A NightâThe Dells
Little WomanâBobby Sherman
Suspicious MindsâElvis Presley
Hot Fun In The SummertimeâSly & The Family Stone
Take A Letter MariaâR.B. Greaves
Something / Come TogetherâThe Beatles
Someday Weâll Be TogetherâThe Supremes
Raindrops Keep Fallinâ On My HeadâB.J. Thomas
The question needs to be asked: Did the music played within the new format on Boss Radio KHJ make the format and the station so successful? Or, was it the other way around? Was Boss Radio KHJ a channel for the transmission of pop culture? Or could pop culture have been transmitted to the people in some other way without this radio station?
In the 1960s one radio station in one American city could more easily distinguish itself from all the rest across an entire nation compared to today when that accomplishment would be almost impossible. For one thing, in those days there were far fewer radio stations on the air than we have today. There were also many more mom-and-pop owners of radio stations in contrast to todayâs mega corporation control of radio stations in many markets across the United States.
As the Elton John hit Crocodile Rock asks, âDo you remember when rock was young?â The year 1965 was that time. It was the first full year after The Beatles initially came to the United States, and the entire recorded music industry on both sides of the Atlantic was supercharged by a high-energy competition between British and American rock and roll music artists.
This made the mid-1960s a major turning point for rock and roll music, which during this particular time became big business for major record labels that wanted to cash in on the exploding audience interest. The new format on Boss Radio KHJ was launched within this social and economic context in Los Angeles, a nexus for the North American record labels.
Who would have noticed, for instance, if this rock and roll radio approach had been launched anywhere else but in the entertainment capital of the world? I posed this question to Bill Drake, the one person whose name is most often linked to Boss Radio KHJ in Los Angeles. I ask Drake whether he thought that there was something inherent in California that allowed for growth in the creative sense in radio programming as compared to other states.
Drake, who was from Georgia, said, âI think that Boston and Detroit are pretty much like LA as far as operating a [rock and roll radio] station. I think it wouldnât have made a whole lot of difference [had Boss Radio started in the east instead of in the west]. Iâll tell you this: I sure as hell would rather have been living here and going to New York from time to time than living in New York and going anywhere. Iâm sure that if Iâd lived in New York at the time, Iâd probably have been on the road 300 days a year.â
What about the differences between radio programming in Los Angeles versus San Francisco? After the success of the Boss Radio format in Los Angeles on KHJ in 1965, the parent company (RKO) had Drake and company bring the same sound to San Francisco on KFRC. Prior to making a success of the Boss Radio format in Los Angeles, Drake had previously worked in San Francisco, so he had a high familiarity with all that was San Francisco radio in the 1960s.
One well known and uniquely San Francisco style or sound belonged to Tom Donahue in the 1960s. Drake told me that he knew Donahue quite well. âWe were doing two different things,â Drake said. âDonahue and I had worked together at KYA. When I was program director at KYA, he was a jock there, and a damn good one.â Drake explained to me that the trade magazinesâ commentary in those days about Donahueâs âaesthetic appreciationâ of music programming versus Drakeâs âproduct orientedâ approach was a mischaracterization. Drake said, âI donât think that I could ever try to explain away what I did by saying I was doing it for artâs sake. Thatâs bullshit. I think that anybody in this business who says they areâI donât care if theyâre a liquor company or a radio station or whether they are an artist or [musical] group or anythingâanyone who says theyâre doing it for artâs sake is either lying or a failure, one of the two.â
Clearly, what Drake did for radio programming was not about art for artâs sake. Rather, the sum total of what Drake did for radio programming was always all about reaching Drakeâs own extremely high professional standards. Drakeâs business partner, Gene Chenault (pronounced shuh NAULT), provided for me a unique inside view about how he evaluated his partner, the legendary radio programmer: âDrake is so much of a perfectionist that he is sometimes unhappy because perfection is not easily attained,â Chenault told me.
It is very difficult for me to envision the same kind of financial success of this rock and roll radio format on AM radio in any other market than Los Angeles. It also is difficult to imagine how the reputation, identity, and brand of this particular Los Angeles radio station could have been any more carefully pinpointed or executed, at least at the launch in May 1965.
Drake and Chenault are no longer living today. Some of their most important thoughts and comments have, however, been preserved in text form both here on this website, in my eBook, and in my primary research document.
Boss Radio Links:
Boss Radio Forever (main page)
Archives of Boss Radio Forever
College Radio KCPR
Gallery of Photographs
Hollywood Rock and Roll Radio
KHJ Music
KHJ Timeline
My Work in the Radio Industry
Studying Radio
Back to top of page.