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Legendary Hollywood producer Sam Goldwyn rejected the use of motion pictures as persuasion, saying, "If you want to send a message, call Western Union." But, today few in Hollywood will dispute that communicating idea content to an audience using sights and sounds on screen can persuade people to change their perceptions, beliefs, and even their behaviors. Gene Roddenberry chose to use television in this way in the 1960s when he created Star Trek.

Star Trek

A Man Named Roddenberry
After Roddenberry
Effects of Time Travel
Listening to Roddenberry
Star Trek (2009) Best of the Franchise

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About

Woody Goulart is a Web 2.0 strategist and practitioner in the Washington, DC market. He is a published nonfiction writer who also has written numerous online articles about the business uses of current Internet tools, the history of rock and roll radio, and the persuasive power of science fiction films and television.

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