Woody Goulart is a communications leader, strategist, and practitioner. He has managerial experience in commercial media companies. He has media spokesperson experience dealing with complex customer service issues in a municipal regulation context. He has written speeches and op-eds for organization leaders and advised executives on communication strategies and campaigns. He would be a considerable asset in an organization that needs one person who is experienced in new media, but who also is experienced in old-school strategic communications and traditional media.
Woody Goulart is currently employed focused on leadership of social media strategies, outreach, monitoring, and online reputation management. His Washington, DC market experience (1995 to present) includes advising clients in effective use of blogs, microblogging, online communities, wikis, and other new media tools to achieve targeted goals/outcomes, as well as evaluation of public perceptions of performance and trustworthiness. His Washington, DC experience is noteworthy for its focus on strategic communications and executive speechwriting towards national social marketing of public health and well being initiatives.
He has experience in general management, department management and project management and has taught college level courses online and in Washington, DC metro area classroom settings on today’s business communication strategies and tactics and training/coaching public speakers for business.
As a Web 2.0 practitioner, he has hands-on experience using Adobe Creative Suite 3 Design Premium edition for Mac, audio/video editing hardware/software, blogging software such as WordPress, CGI scripts, content management systems such as ExpressionEngine, CSS, Flash, FTP, HTML, JavaScript, MySQL data bases, PHP, podcasting hardware/software, DHTML and XML, and the standard desktop office suite including MS Word, MS PowerPoint, MS Excel, MS Access. He is skilled using both Mac and Windows hardware and software.
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